About

The perspective in the room.

Rubric Advisory is an independent senior technology practice. Multiple decades of engineering and platform leadership, put to work as short, considered engagements for the calls that decide the outcome.

Range

Decades of experience across the full arc of enterprise technology.

Senior engineering and platform leadership across Financial Services, Healthcare, High-Tech Consumer and B2B Software, plus the operating experience of running a small Manufacturing business. Regulated industries, high-scale consumer platforms, growing B2B products and small operating businesses have surprisingly overlapping failure modes. Rubric Advisory is built on that range.

Financial Services Healthcare High-Tech Consumer B2B Software Manufacturing

The technical range spans infrastructure and platform engineering, data and analytical systems (from the on-premise generation through modern cloud and open-source stacks), enterprise and application architecture across monoliths and services, event-driven and streaming workloads, SaaS and API backends, and the storage, compute, network and query-optimisation detail underneath all of it. Enough time in each layer to know where a vendor's marketing story ends and the real operating trade-offs begin.

Posture

Accountable for the number, not just recommending it.

The advisory posture is what you would expect from someone who has spent a career being accountable for the number, not just recommending it. The recommendation on any given engagement is the one that fits the business, not the one that fits a preferred vendor.

Rubric sits above the AI answer, above the template consultancy deck, and alongside your engineers. Senior technology judgement, brought to the calls where getting it wrong quietly costs the roadmap or the run-rate.

Connect

Prefer to talk to the advisor first?

Every engagement starts with a direct conversation. No junior discovery call, no filter.